Affordable Quality with Viking Optical

We have been one of the leading independent UK optical importers for over 30 years now and our ethos has been very simple – affordable quality.

The boom in environmental interest and the desire to get out and experience it first hand (or ‘Springwatch effect’ as it’s affectionately known here) has seen the sales of essential wildlife viewing kit such as binoculars rise steadily.

High quality instruments were out of the reach of many people but we have always prided ourselves in sourcing good value for money optics at price points anyone can afford.

This has culminated recently in our new ‘falcon’ range of binoculars and ‘swallow’ telescopes.

Viking Merlin ED
Swallow 65mm & 80mm Telescopes

The Kestrel binocular represented a revolution in the quality of glass available at the price point. ED glass (extra-low dispersion – a dense optical glass which refracts light less), once the preserve of very expensive models, was now made eminently affordable to much critical success. Our falcon models are now used by enthusiasts and fieldworkers from the UK, Spain, and even as far afield as Peru!

Viking Kestrel ED Binocular
Viking Peregrine Binocular

Building upon this, in 2019 we launched the Swallow 65mm and 80mm telescopes at a price point less than the cost of the case for some top of the range telescopes! 

Viking Swallow Telescope

We continue to innovate and look for solutions for people on a budget. In the fast-changing world of ‘digiscoping’ we decided early on that we wanted to make this as accessible as possible to all. Cue the Viking Smartphone Adapter which fits practically any telescope and smartphone combination!

Viking Smartphone Adapter

Whatever your level of interest and budget, Viking Optical wants you to Extend Your Horizons!

Virtual Birdfair 18th-23rd August 2020

The name Viking Optical has been synonymous with Birdfair for the past 16 iterations of this world-famous event and proudly so!

It was with great sadness and disappointment we learned the fateful news that this wonderful event would have to be cancelled due to the terrible pandemic.

Funding for conservation has suffered very badly during the subsequent lockdown and it is very heartening to see that the Birdfair will indeed go ahead albeit in Virtual form!

We must applaud the organisers for making a Birdfair which will be recognisable for its mix of inspirational talks, exhibitors from exotic birding destinations and array of vendors selling any and all types of birding associated paraphernalia you care to mention!

We’re sure you’ll join is in making this a great success and look forward to renewing old friendships and making new ones in 2021!